Privacy Policy

Last updated: 13 November 2026

This policy explains what personal information we collect when you visit systemeioautomate.com or buy System Ignition, how we use it, and the choices you have. "We", "us" and "our" mean Andrew Oxley, trading as Cool Runnings, of Hastings, New Zealand.

1. Information we collect

  • Details you give us: your name, email address and, if you choose to give it, your phone number, when you fill in a form or buy.
  • Purchase details: what you bought, the price, the date and whether a refund was made. Card payments are handled by Stripe. We never see or store your full card number.
  • Technical details: your IP address, browser and device type, pages visited and how you arrived (for example the link or ad you clicked). These are collected with cookies and similar tools, including the Meta Pixel.
  • Messages: anything you send us by email or through our support channels.

2. How we use it

  • To process your order, deliver your training and give you access to what you bought.
  • To send you emails about your purchase, product updates and, where allowed, offers we think you will find useful.
  • To answer your questions and handle refunds.
  • To measure which pages and ads work, and to show our ads to people likely to be interested.
  • To keep records we are required to keep by law, such as tax records, and to prevent fraud.

If you are in the European Economic Area or the United Kingdom, we rely on these legal bases: performing our contract with you (orders and delivery), our legitimate interests (running and improving the business, fraud prevention), your consent (marketing cookies and marketing emails where consent is required) and legal obligations (tax and accounting records).

3. Who we share it with

We do not sell your personal information. We share it only with service providers who help us run the business, and only as much as they need:

  • GoHighLevel - hosts our website and checkout, stores contact records and sends our emails.
  • Stripe - processes payments.
  • Meta (Facebook and Instagram) - measures ad results and shows our ads, using the Meta Pixel and Conversions API.
  • Google - may be used to store and deliver training files.

We may also share information if the law requires it, to protect our rights, or as part of selling the business.

4. Marketing emails

Every marketing email has an unsubscribe link. Click it and we will stop sending you marketing emails. We will still send emails you need about a purchase, such as your access details or a refund confirmation.

5. Cookies and the Meta Pixel

Cookies are small files stored by your browser. We use them to keep the checkout working, to understand how visitors use the site and, through the Meta Pixel, to measure and target ads. You can block or delete cookies in your browser settings, and you can change how Meta uses your activity for ads in your Facebook or Instagram ad preferences. Blocking some cookies may stop parts of the checkout from working.

6. How long we keep it

We keep your contact and purchase details for as long as you have access to the training and for as long as we need them to meet legal, tax and accounting duties (usually up to 7 years after a purchase). After that we delete or anonymise them.

7. Security and overseas storage

We use reputable providers that protect data with encryption and access controls. No online system is completely secure, so we cannot promise absolute security. Our providers may store and process your information outside your country, including in the United States. We use providers that apply appropriate protections to that information.

8. Your rights

You can ask to see the personal information we hold about you, ask us to correct it, or ask us to delete it (unless we must keep it by law). You can withdraw consent to marketing at any time. Email [email protected] and we will reply within 20 working days.

  • New Zealand: you have rights under the Privacy Act 2020. If you are unhappy with our response, you can complain to the Office of the Privacy Commissioner (privacy.org.nz).
  • EEA and UK: you can also object to or restrict some uses, ask for a copy in a portable format, and complain to your local data protection authority.
  • California and other US states with privacy laws: you can ask what we collect, ask us to delete it, and opt out of the use of your information for targeted advertising. We will not treat you differently for using these rights.

9. Children

Our products are for adults. We do not knowingly collect information from anyone under 18. If you think a child has given us their details, contact us and we will delete them.

10. Changes to this policy

We may update this policy. The date at the top shows when it last changed. Significant changes will be shown on this page.

11. Contact us

Cool Runnings
Hastings, New Zealand
Email: [email protected]